Maillefer's new market concept with three production solution levels was well grasped by the global market
PUBLISHED: 16 Apr 14
The Maillefer booth and team at wire 2014 Dusseldorf
Maillefer introduced a new market concept with three production solution levels; /Enter, //Extend, and ///Explore at wire and tube 2014 in Düsseldorf.
The concept improves Maillefer's possibilities to serve Wire & Cable and Pipe & Tube manufacturers with different capacity needs and investment budgets.
"The starting point of the concept development was to build a portfolio, which gives manufacturers more choices to meet the market demands without compromising product quality. The wire show confirmed, that new innovative production solutions are appreciated and searched for more than ever", describes Juha Hiltunen, Director, Sales & Marketing, Wire & Cable Business Line at Maillefer.
Wire 2014 was a success for Maillefer. The number of visitors exceeded expectations and different markets around the world were well represented. All energy applications - low, medium and high voltage – got topmost attention. A couple of new components are worth citing, the new automatic dual take-up for low voltage and fiber optic cable production and the dual-layer rubber crosshead DHR 130 for more material efficient rubber cable production, plus many more were well received.
To review the whole renewed portfolio, please visit www.maillefer.net.
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Maillefer at IWCS 2016
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